Are willing to experience the rich smooth and aromatic taste of araku coffee, which has the unique flavor of Indian coffee beans by GCC and the Naandi foundation, sourced from the pristine araku valley. In that case, you are in the right place. Follow this blog to learn the specialty of araku valley coffee.
ARAKU COFFEE
The nutrient-rich soil and bio-diverse terrier ensure that coffee cherries have a natural sweetness, delicate fruity and floral aroma. Araku coffee consistently scores above 90 percent on quality assessment, a notable achievement for any Indian coffee to experience a rich smooth, aromatic taste of araku coffee.
AROMATIC ARAKU COFFEE
Araku coffee is an exceptional pure arabica coffee recognized as such by the greatest specialty coffee experts. It is cultivated using regenerative agriculture and agro forests inside the Araku natural reserve, located in the Eastern Ghats at an altitude of more than 1000 meters. It overlooks the Bay of Bengal in India.
GCC ARAKU COFFEE
Girijan Cooperative Corporation Limited(GCC), is managed by the Government of AP.GCC directly procures coffee from the tribals of Araku Valley, the farmers cultivate coffee beans and after they grow up, pick the coffee beans by hand and take them to the factory to get packed for the customer’s use.
The corporation packs roasted coffee beans, powder, and even coffee-flavored chocolates.
The government of Andhra Pradesh provides factory outlets and sells authentic and aromatic coffee powder online.
STORY OF CULTIVATING COFFEE BEANS
Araku Coffee’s story is one of resilience and community spirit. By purchasing this coffee, you’re not just enjoying a delicious beverage but also supporting a community of farmers dedicated to preserving their heritage and environment.
The corporation had recently won the top honors, One District One Product(ODOP) Awards 2023 for the Araku coffee.
ARAKU COFFEE MUSEUM
The coffee museum in Araku is a must-visit place to learn how coffee is made. In the museum, we can explore from day to day how coffee is cultivated and packed for the customers’ use. Araku coffee is farmed organically.
In the 1950s, the Araku coffee house was set up by Prakash Rao, a migrant to the area. The coffee house was first established as a catering business and was eventually developed as a museum tracing the history of the coffee in araku valley.
The cultivation of coffee made the Adivasi people grow economically. Before that the area was full of anti-social forces and the land was full of landmines, bombs, etc.
The infant mortality rate was high and the schooling of girls was very low.
At that time, the Naandi Foundation arrived at Araku Valley and educated them about the cultivation of coffee with Indian coffee beans, making many changes in their day-to-day life.
www.arakucoffee.in
INDIAN COFFEE BEANS
When the Naandi Foundation arrived in Araku in 1999, the valley was very far away and in extreme poverty, although they had farming land on acres which is infertile they were unaware of the farming techniques. The members of the foundation educated the farmers about coffee cultivation.
NAANDI FOUNDATION
Anand Mahindra, Kris Gopalakrishnan, Satish Reddy, and Manoj Kumar are on the board of directors of Araku Global Holdings, which runs the coffee outlets.
The CEO of Naandi Foundation Manoj Kumar, a former bank employee turned co-founder, visited Araku Valley and came up with the idea of cultivating unique coffee beans and the terror which is the crucial part of Araku coffee’s distinct taste.
www.naandifoundation.com
ARAKU COFFEE’S DISTINCT FLAVOR
A French word that, in the world of wine and coffee, refers to the culmination of the climate, soil, and human actions originating a product.
It distinguishes India from Colombian, Brazilian, Ethiopian, or Indonesian coffee.
ORGANIC ARAKU COFFEE
Organic Araku coffee is grown in the diverse and indigenous fruit forests that coffee farmers nurture. The hand-picked coffee beans are roasted, packed, and then allowed for consumer use.
PACKING PROCESS
The roasting, and packing process of organic coffee beans leads to preserving the coffee’s unique flavor and ensuring its quality.
ROASTING TECHNIQUES
The roasting process involves selecting green beans, and roasting techniques like preheating, roasting, first crack, second crack, and cooling.
After that, the packing process starts, which contains the following steps- degassing, packing( airtight packing, material, sealing, and labeling), and goes to quality check.
After completing the packing process it is out for delivery and customer use. Before that it should be stored.
STORAGE AND DISTRIBUTION
After packing, the coffee is stored in a controlled environment to maintain its freshness until it reaches the consumer. The storage area should be cool, dry, and away from direct sunlight.
The coffee is distributed to retail outlets, cafes, and customers worldwide. Araku Coffee has a separate fan base in European countries.
SUPPORT THE COMMUNITY
By purchasing this coffee, you’re not just enjoying a delicious beverage, you’re also supporting a community of farmers dedicated to preserving the Adivasi heritage and environment.
In Araku Valley the farmers are not only cultivating coffee beans, but they also cultivate horticultural species of fruits, forest and shade trees like chikoo, custard apple, grapefruits, lemon, jamun, gooseberry, and Spanish cherries which provide an alternate source of income for farmers.
BUY ARAKU COFFEE ONLINE
Araku coffee can be bought from the GCC website, Amazon, or Flipkart to reach this aromatic organic coffee Worldwide customers.
www.amazon.com
www.flipkart.com
For more information you can visit the Ap GCC website through email: apgcconline@gmail.com
gmrmdgcc@gmail.com
FREQUENTLY ASKED QUESTIONS (FAQS)
Is Araku coffee organic?
Yes, it is 100% organic. It is cultivated by an organic method.
Is Araku aromatic?
Yes, it is aromatic. The taste of it gives you a good feel.
Can I visit the Araku Valley coffee farm?
Yes, visitors can visit Araku Valley and also coffee farms
What are the disadvantages of coffee consumption?
Too much caffeine may cause anxiety, restlessness, upset stomach, tremors, and a fast heartbeat.
What is special about Araku Valley coffee?
It is the world’s first terroir-mapped coffee, grown on the country’s largest certified organic, fair-trade coffee plantation.
CONCLUSION: The Araku coffee is a testament to the rich coffee culture and dedication of farmers in India, especially in Andhra Pradesh.
Its unique flavor profile and organic cultivation make it outstanding in specialty coffee.
Treat yourself to a cup of coffee and explore to discover the unique flavor of Araku coffee. Contact Us for further details.